20 Jun
2023
Managing your business towards recovery
COVID has impacted businesses across NZ, many were not ready for the accelerated digital disruption, the drop in sales or how to keep track of their accounts and the impact to livelihoods.
At TAEL we work with our clients to help them through this disruptive period by understanding the impact to them and implementing a business plan, a budget, and what drives their business to be successful now and in to the future.
Business planning is critical when in recovery mode, we believe every small business should have a short-term business plan.
When putting together the plan you need to think back and consider what has worked well and what has not in all aspects of your business, including:
- Staffing
- Client relationships
- Financial results
- Operations
It is also a great time to reflect on where your business revenue comes from:
- Referrals, word of mouth, website, marketing campaigns, social media?
- Of those leads, how many did you convert into clients?
- What did they spend on average?
- One-off purchase or a recurring purchase?